Morgan Motor Company Factory Tours and Drive Experience

Morgan Motor Company in Malvern offers an immersive automotive experience. Guests can explore the factory and its historic workshops before taking an hour-long drive in a Supersport, Plus Four or Super 3. For enthusiasts or first-timers, this is a memorable way to enjoy the local scenery and experience the thrill of one of the UK’s most iconic cars.

Experience Options

• Day Experience: Available for hotel guests, choose from the following:
• Factory Tour: Explore the Morgan Experience Centre and step inside the historic workshops to see how each car is hand-built and learning about the brand’s heritage and innovation
• Experience Drive or Passenger Ride: Drive a Morgan Supersport, Plus Four, or Super 3 through the Malvern Hills with a brand ambassador, or enjoy the thrill as a passenger
• Morgan Hire: Take the wheel for a day, overnight, or weekend hire, and enjoy a truly memorable driving experience tailored to your timing and interests
• Overnight Experience: Factory tour and/or driving experiences combined with one night’s stay at Stanbrook Abbey

Pricing

Please enquire for pricing details.

Booking Requirements

• Advance booking required
• Suitable for adults; please note bookings cannot be changed or refunded

• Tours operate Monday - Saturday, limited to 18 visitors per session

Additional Information

• Tailored packages for couples, friends, corporate groups, or special occasions are also available

Booking Process

To book, please contact the team on 01905 832940, or email [email protected]

Alternatively speak to our hotel team during your stay to reserve your automotive experience.