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Hand Picked Hotels is pleased to unveil the release of our first ever television advert ‘A Night Away'.
Television has been a completely new venture for Hand Picked Hotels and therefore an exciting process from beginning to end. The 30-second advert has been designed in line with our Winter Offer - available to book until 31st January.
The step towards creating a TV advert was taken with a desire to bring to life the sensation of feeling relaxed, recharged and refreshed when experiencing ‘A Night Away’ at a Hand Picked Hotel. We provide the opportunity for guests to escape the everyday and enjoy special moments reconnecting with each other, or with friends, without the distraction of their busy daily lives.
Filming took place over two days at two Hand Picked Hotels, Fawsley Hall Hotel & New Hall Hotel & Spa, and the advert also features stunning drone footage of more hotels in the Hand Picked collection based across the UK and Channel Islands.
Jamie Law gives us his account of the production process.
The team were set up bright and early at Fawsley Hall Hotel with the first location being the magnificent Grand Hall.
The Grand Hall is one of the most popular areas of the hotel for our guests so it was essential to include this shot in the advert. It highlights the beauty you can find within each of our hotels which is an important part of the Hand Picked experience.
We continued the day escorting the film crew around the hotel ensuring to capture the shots we required and learning lots of camera tricks along the way.
My personal favourite from this day was taken outside of the hotel overlooking the hills. We had some obstacles to overcome when filming this shot, the hills were covered with sheep!
This lead to our very own Marketing Director heroically making his way down through the bushes to clear the sheep away, employing some very questionable noise techniques in doing so. To the astonishment of the team, the sheep scurried away as if spoken to by a sheep whisperer. The end result of all of this was the breathtaking, ‘explore’ scene.
New Hall Hotel & Spa was our location for the second day of filming. Guy Aldridge, a Hand Picked employee who was recently entitled Employee of the Year at Chilston Park Hotel, greeted us in the morning.
Guy acts as the concierge in the advert, a role which comes naturally to him. To have such an esteemed member of the Hand Picked family in the advert really embodies everything we as Hand Picked Hotels try to create for our guests: a family feel away from the family home.
Being part of the behind the scenes team for the making of the 'A Night Away' campaign commercial was a great experience and I hope the viewers enjoy the finished product as much as I enjoyed working on it.
If you haven't seen the advert yet you can watch it below:
Don’t forget to book by the 31st of January to receive dinner, bed and breakfast from £159.
*For all 0845 numbers calls will be charged at 5p per minute plus your telephone provider's access charge.
**Fees are inclusive of VAT (except in the Channel Islands. VAT does not apply in Guernsey for St Pierre Park Hotel, Spa & Golf Resort and GST is charged at L'Horizon Beach Hotel & Spa & Grand Jersey Hotel & Spa in Jersey).